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This week’s PR roundup explores the growing risks shaping brand reputation, the implications of an FBI search involving a journalist, Wendy’s latest social media controversy, and the lasting legacy of a respected PR leader—offering timely insights for today’s communicators.

PR is no longer just about media coverage—it’s a strategic, analytics-powered function that protects reputation, builds trust, and drives long-term business value. As technology reshapes communications, PR now plays a role as vital as insurance in safeguarding organisations against reputational and stakeholder risk.