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In a strategic shift within IPG’s network, McDonald’s has moved its global PR responsibilities to Weber Shandwick, reflecting a push toward integrated communications and unified global brand messaging.

Disney and YouTube TV finalized a new distribution agreement, restoring major channels like ESPN and ABC after a brief blackout. The resolution addresses subscriber frustration and reflects larger challenges within the fast-changing streaming industry.

Japan is making a strategic break from China’s control over rare earths by expanding global partnerships, advancing recycling technologies, strengthening stockpiles, and exploring deep-sea resources. This move strengthens Japan’s technological competitiveness and reshapes global supply chain stability.

AI, quantum computing, and biotechnology are converging to create a trillion-dollar digital healthcare revolution, reshaping how diseases are diagnosed, treated, and prevented across the globe.

Epson is revolutionizing document imaging with its new ARM-ready scanning technology, delivering seamless AI performance and universal compatibility. This innovation enhances speed, efficiency, and sustainability — redefining how devices interact in an AI-driven world.

Amazon has demanded that AI startup Perplexity halt the use of automated bots to access and purchase products from its marketplace, sparking a broader debate over data ethics and AI automation. The dispute underscores rising tensions between artificial intelligence companies seeking open data and tech giants protecting their platforms from unauthorized automated activity.

At CES 2026, Havas CEO Yannick Bolloré and Vivendi Chairman Arnaud de Puyfontaine revealed their groundbreaking vision for Human-AI Creativity, emphasizing collaboration between technology and human imagination to shape the next era of media, marketing, and storytelling.

Tronox Holdings faces a securities fraud class action after investors alleged the company made false and misleading statements about its business performance. With the court granting investors the right to lead the lawsuit, the case exposes serious concerns about corporate transparency and accountability within the industrial sector.

The $3.5 million Puerto Rico tax fraud case offers more than legal lessons—it’s a masterclass in crisis communication and reputation recovery. From transparency lapses to trust rebuilding, this incident reveals how strategic PR can turn a scandal into a story of accountability and reform.

Agentic AI is transforming the way businesses operate — moving beyond simple automation to create intelligent digital agents that can think, act, and adapt. Platforms like Ominimo are leading this revolution, helping organizations build self-learning systems that streamline operations, enhance decision-making, and enable teams to focus on innovation. As the line between human and machine collaboration blurs, Agentic AI is shaping a smarter, more agile future for business and

PR in 2025 is transforming fast — powered by AI, data, and purpose. From predictive media intelligence to global storytelling and measurable impact, discover the key trends every communications leader needs to master to stay relevant and drive brand trust.